JACKSON, Wyo. — New data was released by the Jackson Hole Chamber of Commerce presenting the “Weekend Occupancy Outlook Straw Poll.” The Chamber collects data comparing the actual occupancy levels to what was “on the books.” The Occupancy Straw Poll reflects occupancy levels in the Town of Jackson. This does not include the National Parks or Teton Village.
According to the report, last weekend, April 2nd and 3rd, occupancy actuals were at 52.1%, a 9.2% increase from the 47.7% pre-booked lodging. Throughout the winter, the Chamber has reported about a 5%-6% increase in last-minute bookings.
This upcoming weekend, April 9th and 10th, pre-booked lodging shows a 30.4% occupancy, an increase from last week’s projection of 26.2%. Weekends to come in April project historic highs, the weekend of April 16th and 17th already has 20.1% occupancy on the books, while the following weekend, April 23rd and 24th has a 17.6% occupancy level.
Considering last-minute bookings, the town can expect occupancy levels to increase at least 5% throughout the remaining weekends in April, if not more. Historic actuals for April from 2017 through 2019 report an approximate 17.8% occupancy. Currently, the Town of Jackson has seen the average weekend occupancy to be about 30%.
