TETON VILLAGE, Wyo. — Jackson Hole Mountain Resort (JHMR) has unveiled a new way for visitors to pick up their passes this season with six pass pick-up boxes located in Teton Village and Jackson.
The pick-up boxes — located at Teton Village Sports, Hoback Sports, outside the Bridger Center and outside the main ticket office under the tram — will print J cards for guests who previously purchased their tickets online.
The boxes are not a point of sale but once a J card is printed, it can be reloaded automatically online.
The pick-up box at Hoback Sports is experiencing mechanical issues and is not yet operational but all of the boxes in Teton Village are currently working.
Julie Calder, vice president of guest experience at JHMR said the new pick-up boxes aim to “offer a convenience factor for guests.”
The terminals are manufactured by the Irish company SKIDATA, and used by other ski resorts such as Aspen.
“Last winter we spent a lot of time in the ticket office. What we noticed was we didn’t think it was a great guest experience for the people who were waiting at the end of the line of people who either had a problem, had to change their tickets or had to get their pictures,” Calder said. “These transactions take a lot of time and you’d have someone who was like ‘I just need to pick up my ticket.’ That was really the impetus to get this going.”
Calder also noted the boxes will reduce the need for staff in the ticket office.
The terminal at TVS is open 10 a.m.-5 p.m. and the Hoback Sports terminal will be open 10 a.m.-6 p.m. to align with the regular store hours. The two pick-up boxes at the Bridger Center and the two at the Guest Service Center will be open 24/7.
“We are looking at this as sort of a test year, and we are really interested to see how they do. Our main priority is to elevate the guest experience,” Calder said. “If they go well we will add more. We’ve considered the airport, we’ve considered other locations in town.”