JACKSON, Wyo. — If you are a creative person and have been bored at home self-isolating, the United Nations could use your help.
The UN is looking for artists of different types to help spread a public health message regarding the COIVD-19 pandemic. Recently, the UN put out a brief on the information they’re trying to share around the world and ways that people can help prevent further spread of the coronavirus.
By reaching out to creatives around the world, the UN hopes to inspire creators, influencers, talent, networks, media owners and others who can take these key messages and bring their own magic to them – a creative twist, a cultural quirk, an interpretation which helps amplify them to audiences not yet reached. Their aim is to find creatives who can help convey solutions to stop the spread of coronavirus across different cultures, age groups, affiliations, geographies, and languages.
“We need to meet people where they are, with a stream of fresh, innovative content which drives home the personal behaviors and societal support needed today. We are equipping you with WHO-provided knowledge and messages to spread,” said the call to action
Six key areas creators are asked to focus on are personal hygiene, social distancing, knowing the symptoms, kindness contagion, myth-busting, and donating. The messages asked to simplify one of these categories in a mini brief.
The organization will work with media partners, and clients with media inventory, across social, digital, streaming, broadcast, print and radio to amplify the best of the creative community.
“We plan to amplify and share the best responses to this brief as widely as possible,” states the brief. “We’re moving fast and we hope you can too. By following the WHO key messages and sharing them truthfully and effectively, you can help Flatten the Curve yourself.”
If you are interested in applying your talents, email StragtegyHub@un.org or check out the brief and follow instructions to apply.
